FSBO or “For sale by owner” may seem like a low-cost alternative
for many homeowners, but below are some reasons why it is not as profitable as
selling through a professional.
You Are Not
Attracting the Best Buyers
Most home buyers who attend ‘For sale By owner’ sales are in
desperate need for a bargain. They are either the victim of the credit market
that had trapped millions of Americans during the economic crisis and about to
walk away from their debt or who are about to face penalty from their lenders
for non-payment.
In truth, home selling is not an event where criminal
investigative agency or over-regulating authorities are involved, therefore the
owner is free to set his own price, and sell the house to anyone who is paying
the highest price.
By involving a third-party like a real estate agent or a
broker, you will know the current trend in the real estate market, the problems
and issues with the house if any, the things that make the house look more
attractive to buyers, and the prospective buyer’s financial situation.
However, with FSBO, you are bound to give out the house at
whatever price the buyer is asking for, and not look at the real demand. The
magnolia and roses in pink and purple may make the garden look fresh.
The bright sunlight may even make your house look like a
dream mansion. However, with a buyer’s low-ball offer, you are flirting with
your hard-earned money as well as your future, and falling into the temptation
of the cash offer without going into details.
FSBO Will Make You
Difficult to Negotiate
Through it all, you will not have the time and opportunity
to know and understand your numbers – the price of the house you are supposed
to set. You will not have the opportunity to ask tougher questions about the
price with a professional and experienced real estate seller.
What you will achieve is a garage sale of your home sweet
home that would attract more buyers for the low price. In addition, being in
short of cash is not sophisticated; high-tech or cool, when you know in your
gut that it is not okay to take unreasonable risks to end up becoming a victim
of another financial crisis.
You Don’t Have the
Experience
The speculative fever to get rich in the real estate market
is driven by the allure of once in a lifetime opportunities. You, as a lonely
homeowner and no one to help around, are likely to face problems while handling
objections by potential home buyers.
In addition, real estate sale requires more exposure of the
home to qualified buyers, which can only be done through professionals. Most
home owners are limited in their skills and marketing tactics while selling
their homes.
They have limited sources for friends, organizations,
bulletin boards and other forms of advertising. A successful broker, on the
other hand, is affiliated to a wide network of prospective buyers in the real
estate market.

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